In my role as an art director, I was in charge of lighting and rendering the scenes of the virtual influencer @Cinder4real, across social media posts. To capture the dance moves of a performer and apply it to our avatar, we used a motion capture suit, and handed the data to an animator for further refinement.
IG : @cinder4real
TikTok : @cinder4real
Creative directors : Max VEDEL, Nickil ROY
Project manager : Marie RUSTON, Arnaud ROBIN
Animator : Mathilde WREMBEL
Art director : William LOSIK, Sovatta SIM
TOOL USED
CINEMA 4D + OCTANE
CLIENT
WE ARE SOCIAL SINGAPOUR
STUDIO
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